Zynga launches “Oh, What Fun!” initiative

With the holidays fast approaching, it’s high time we put our gaming rivalries aside and work together towards a common cause: improving the lives of the less fortunate. I know, achieving a goal of this stature typically requires a lot of work and time, neither of which are plentiful in the month of December. But Zynga is looking to play middleman and streamline the process with the “Oh, What Fun!” campaign, which enables users to contribute to the Toys for Tots charity by playing select games.

From now until December 28, players of CityVille, CastleVille, Words With Friends, FrontierVille, Bubble Safari, Draw Something, and FarmVille will be able to purchase several holiday-themed items, the proceeds of which will go directly to the Toys for Tots charity. There will also be festive quests to partake in, along with the chance to donate via text.

This is the kind of cause where anything helps, and players will be able to pitch in as little as $1. And that $1 could lead to a sparkling tower in CastleVille, a Cheer-Ewe-Up horse in FarmVille, along with sundry other festive items. The full list is as follows:


Farmers send your neighbors some holiday cheer with the cheer-ewe-up horse ($1) and in return receive a festive holiday teddy tree to decorate your farm.

Availability: Pastures are open for grazing from November 28 to December 5, 2012.



Deck your city halls by completing toy crafting quests where you make, wrap and sell gifts to kids for the holiday, prices range from $1 to $10.

Availability: Toy shop is open from November 29 to December 31, 2012.


Bedazzle your castle and medieval landscape with three sparkling animated holiday accents: candy cane ($1), snow villa ($5) or royal tower ($15).

Availability: The fairy tale runs from November 29 to December 31, 2012.

Words With Friends

In between your triple word scores send a text message from your mobile phone to donate to Toys for Tots. Text keyword TOTS to 501501 to donate $5* or GIFT to donate $10**. 

Availability: Tell all your friends to text from December 1 to December 31, 2012.

Draw Something

In between creating your masterpiece, make a donation to Toys for Tots by sending a text message!  Send keyword TOYS to 501501 to donate $5* or text JOY to donate $10**. 

Availability: The art show is open from December 1 to December 31, 2012.

Bubble Safari

Jingle bell, jingle bell, jingle bell Pop! Pop your way through the holidays with Bubbles the monkey by purchasing three packages of power-ups, energy, and currency, prices range from $1 to $20.

Availability: Keep the bubbles popping from December 3 to December 31, 2012.


Discover and open a Toys for Tots mystery box for six possible critters to purchase, prices range from $4 to $5.

Availability: The trail-loop runs December 17 to December 31, 2012.

If you’ve been looking to earn a little karma or goodwill, this is the perfect chance.

Content writer

More content