There was a time, not so long ago, that a game based on a movie license was something you'd want to steer clear of. And games based on kids movies? Doubly so. But then, earlier this year, film studios' got the bright idea to pair up with top iOS developers to release games based on their movies that took advantage of existing mobile gaming franchises. Rovio and 20th Century Fox teamed up for the fantastic Angry Birds Rio, Lima Sky and Universal Pictures put together the Easter-themed Doodle Jump Hop, and now, Dreamworks have jumped into the mix with Halfbrick to release Fruit Ninja: Puss in Boots.
The Shrek franchise is no stranger to promotional video games. Heck, even the App Store is littered with them, from Shrek Forever After to Shrek Kart and Make Shrek Roar. What the Shrek franchise isn't used to, however, is having a good promotional video game. It looks like that's about to change though, as Dreamworks has teamed up with mobile games heavyweight Halfbrick to bring Fruit Ninja: Puss in Boots to the App Store later this month.