Farm Up is set in the 1930s, which may be the oddest time setting for a farming game imaginable. This was the age of the miserable Joads of the Grapes of Wrath, a host of failed government aid efforts, and Dorothea Lange's portraits of weather-beaten Okies fleeing the Dust Bowl. All in all, it was a time of hardship and tears that forever changed the face of rural America.