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Jennifer June is the Marketing Director for Arctic Empire, a digital entertainment agency in Ottawa, Canada. With a penchant for RPG's, Jennifer has a fascination with gamer psychology and a particular enthusiasm for making games more accessible to women.
  • How to Keep People Playing Your Game
    Game Development
    How to Keep People Playing Your Game

    By

    So you’ve released your game. Congratulations! It’s finally out there for everyone to enjoy and the downloads will roll in. If you build it, they will come. Right? All the way from Brazil, Sabrina Carmona of Square Enix Latin America …
  • Darwinian Game Development: The Evolution of Office Attacks!
    News
    • iOS
    Darwinian Game Development: The Evolution of Office Attacks!

    By

    What's in a game? Well, it starts with an idea. Maybe you're walking down a sidewalk with your buddy, talking about how much you like tower defence. Maybe you start to muse about an original take on the genre. Maybe you come up with a hilariously relatable idea for an office setting with enemy coworkers you have to fend off… What starts as firing neurons in the game developer's mind eventually turns into what we download on our mobile devices at the tap of a finger. 
  • Ben Kane is an Indie Game Developer (And You Can Be Too)
    News
    • Android
    • iOS
    • PC
    Ben Kane is an Indie Game Developer (And You Can Be Too)

    By

    Marketing himself as "The Man at Going Loud Studios" on Facebook and "Indie game developer, training wheels edition" on Twitter, a quick scan of Ben Kane's social media reveals little to the curious creeper.  The opportunity to learn more about the guy from Ottawa who was nominated for Best Indie at the 2012 Canadian Video Game Awards was given to me, a humble social media strategist, at the OIGC (Ottawa International Game Conference).
  • How I Became A Game Trailer Believer at the OIGC
    News
    • Android
    • iOS
    • PC
    How I Became A Game Trailer Believer at the OIGC

    By

    Everyone is familiar with the aftermath of a good trailer. The music starts, the scenes flash, that voice seduces you, and before you know it, you're turning to the person next to you to announce your interest in exploring the full version of the media before you. We've all felt the evocative power of the movie trailer and the pull and anticipation it leaves us with.