It seems like everywhere you go nowadays, people are slicing up virtual fruit. Take Fruit Ninja for example. Halfbrick Studios has just announced that their popular 99 cent fruit slicing app has just crossed the million copies sold mark in only 74 days! For the team at Halfbrick, those numbers add up to one satisfying fruit smoothie.

“Fruit Ninja began as a simple gameplay concept from lead designer Luke Muscat,” reads the celebratory post on Halfbrick’s official blog. “During a round of game pitches that Halfbrick conducts on a regular basis, Luke brought forth Fruit Ninja. On October 15th 2009, the company knew that it was something special, something that could be a huge iPhone hit with the correct execution.”

The team at Halfbrick attribute much of Fruit Ninja‘s continued success to a series of regular free updates – five and counting so far. Up next for the Fruit Ninja team? The game will be getting an HD makeover for its upcoming iPad release, expected to arrive in the App Store next week. The iPad version is set to introduce a split-screen multiplayer mode, and Halfbrick assures its fans that they are “committed to ensuring it receives the same attention with updates and new content as the current iPhone version.”