When he’s right, he’s right. Back in January, Gamezebo founder Joel Brodie made a bold prediction: Apple and Google would start pushing companies for exclusives on mobile games, in the same way that Microsoft and Sony do in the console space. This weekend, the Wall Street Journal released a feature that suggests Joel’s assumption is now well underway.
“The two Silicon Valley giants have been wooing game developers to ensure that top-tier game titles arrive first on devices powered by their respective operating system,” WSJ reports, citing sources close to the situation.
When you have only two big players, though, I suppose a situation like this is an inevitability. Especially when both seem equally matched in appeal for developers. Apple might be less effected by piracy, and developers may see more success with paid games as a result, but the install base of Android dwarfs what Apple is doing on a global scale. If you’re not sure who to develop for first, being courted by either Google or Apple for an exclusive might make that decision a whole lot easier.
"When people love a game, and it's not available on an alternate platform, they'll change platforms," Kogregate’s Emily Greer told WSJ. "The level of attachment a person has to a game can exceed almost anything." Read more »