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Tag: Gamification

  • Let’s Play Recycling!
    News
    • PC
    Let’s Play Recycling!

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    Making recycling sexy for the masses is a tall order for anyone. But Boston-based Greenbean Recycle is stepping up to the challenge, creating a fun and competitive game for MIT students.
  • Bing Gordon wants to gamify the world
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    • PC
    Bing Gordon wants to gamify the world

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    When Bing Gordon (formerly of Electronic Arts, big-time investor in Zynga) talks, people listen. Or, at least I do. And according to Bing Gordon, every company should gamify their user and customer experience.
  • 5 Winning Trends from GDC
    News
    • iOS
    5 Winning Trends from GDC

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    The Games Developer Conference (GDC) has come and gone. Which top 5 game trends, as Charlie Sheen would say, are the #winners at GDC? And what game trends didn't make the cut? Click READ MORE to find out.
  • Reality is Broken Book Review – Fun and Games Aren’t Just Fun and Games
    News
    • PC
    Reality is Broken Book Review – Fun and Games Aren’t Just Fun and Games

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    More and more Americans are playing video games and many are flocking to casual games like CityVille and Angry Birds. Some people play to de-stress, some to escape, some play just to have fun. As an example of the growing interest, Zynga, the producer of the -Ville series, is now valued at $9 billion. According to Jane McGonigal's new book, "Reality Is Broken", this is not a bad thing. Based on a recent survey, by the age of 21 the average American has spent around three thousand hours reading books. This may seem like a lot, but it pales in comparison to the ten thousand hours the same group has spent playing video games. Ten thousand hours of experience has made a whole generation of gaming-experts. But are there any real world skills that benefit from raising virtual crops and demolishing a pig army?
  • Notes from the Gamification Summit
    News
    • PC
    Notes from the Gamification Summit

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    Last Thursday, I went to the Gamification Summit in San Francisco to answer for myself the question that arises in my head: Is this the next big thing or just a load of hype? The answer, is below the fold. C'mon, if I told you the answer here, what would be your incentive to click on my links and engage on my web site? Hmmm… I guess I did learn a thing or two at the G-Summit after all …