Tag: Area/Code

Zynga has announced today that they have acquired Area/Code, a New York-based game developer responsible for the well-reviewed social game, CSI: Crime City. For those keeping track, that is 9 acquisitions in the past year, 2 of which within the past 3 weeks. Aside from Flock which makes no sense, most of these acquisitions are smart moves. Zynga is not buying companies for market share (remember Playdom, anyone?) but for talent. Basically, Zynga is on the strategic path to not only acquire every game player on Facebook but also any talented social game developer before they get too big. In the words of a famous game company from Japan, for Zynga, all your gamers and game developers belong to us.