Last night, news of Activision’s $5.9B purchase of King, the makers of Candy Crush, became public knowledge, resulting in a magnificent response on social media. “Candy Crush” has been trending on Twitter for the last 12 hours with over 88,000 tweets. From in-app purchase jokes to Star Wars comparisons, here’s a roundup of some of our favorite responses.
Just wait until Activision's parents find out how much they just spent on this free-to-play game
— Jason Schreier (@jasonschreier) November 3, 2015
Activision CEO: where’s my phone? 10yr old son: I’m playing candy crush CEO: don’t spend any money Son: uh oh.. pic.twitter.com/Ct9p0l7Woe
— lawblob (@lawblob) November 3, 2015
Inventor of Candy Crush just sold his company for 6 billion dollars. Video games are for kids, my parents said. Get a real job, they said.
— West Lee (@NotthatAdamWest) November 3, 2015
So Blizzard bought the makers of Candy Crush. Guess we can say it was… (•_•) ( •_•)>⌐■-■ A sweet deal? (⌐■_■) #YYYYYYEEEEEEAAAAHHHH
— Takemikazuch (@TakemikazuchAIE) November 3, 2015
Candy Crush sold for 5.9 billion…which is spooky because that's roughly the same amount of game requests I had to reject #CandyCrush
— Becky Storey (@BeckyStorey91) November 3, 2015
I don't usually get emotional about video games but Call of Duty just proposed and Candy Crush said yes.
— Contwixt Nick (@Contwixt) November 3, 2015
Now the Call of Duty guys have bought Candy Crush the invitations on Facebook will now come with a death threat
— Imoh Umoren (@ImohUmoren) November 3, 2015
I refuse to believe Candy Crush is worth more than Star Wars.
— Sarc (@SimplySarc) November 3, 2015
Activision have bought King, the creators of Candy Crush Saga. Their first game together will be Call Of Duty Saga pic.twitter.com/HAAErWHKGO
— CEO Kaz Hirai (@KazHiraiCEO) November 3, 2015
Candy Crush sold for $6 billion. My mom's largely responsible for the valuation. https://t.co/JOROKdA6cJ
— Andrew Kam (@AndrewKam) November 3, 2015