Late last week, YouTube revealed their plans for YouTube Gaming — an app and website specifically created for gamers.
There is a quote in the announcement post that I feel best summarizes YouTube Gaming’s purpose: “…when you want something specific, you can search with confidence, knowing that typing “call” will show you ‘Call of Duty’ and not ‘Call Me Maybe.'”
Finally, digging through YouTube for relevant gaming videos is going to be much easier once YouTube Gaming launches.
According to the post, over 25,000 games will have their own page that users can “collect” and easily keep track of the games they care most about. YouTube says that each game’s page will feature some of the best walkthroughs, live streams, and speed runs, as well as recommendations on other games that the user may also be interested in.
How does this affect mobile gamers? Have you ever tried to search for a solution to an Angry Birds level? Well I just did. I searched for “Angry Birds level 38” on YouTube, as someone looking for a solution to level 38 in the first Angry Birds game might do. The entire first results page is full of results for the wrong game. I see results for Under Pigstruction, Surf and Turf, Star Wars, and Epic…but no good old Angry Birds to be found.
The focus on building a specific app for YouTube Gaming seems to solve a living room problem as well. If you’re playing a game on your console, you’ll want to use a second screen to keep tabs on the game you’re playing. Having your phone on the table next to you is a seemingly perfect solution.
Keep an eye out for YouTube Gaming when it launches later this summer.